How It Works

When you buy a Stand For Trees certificate, you are helping to guarantee success in fighting both tropical deforestation and climate change.

Not only that, but you are helping to protect some of the world’s most spectacular forest landscapes and the communities and wildlife that call them home.

Find out why below.

Tropical deforestation has many causes.
  • Land conversion for crops, like soy beans, palm oil, coffee, cocoa, rubber, rice, and others
  • Pasture for cattle grazing
  • Mining
  • Resource use, like firewood collection and charcoal or timber production

Tropical forest countries are mostly developing, with few economic opportunities. That’s why clearing the forests to produce something that can be sold or consumed is often the only way for people to earn money or to feed themselves. Whether individual actions, industrial development, or anything in between, the underlying incentive is the need to earn an income.

If standing forests cannot provide value to these countries and communities, they will always be at risk.

Fortunately, Stand For Trees can help you help us solve this, through REDD+. But what’s that?

Whether individual actions, industrial development, or anything in between, the underlying incentive is the need to earn an income.

Explaining REDD+

REDD stands for Reducing Emissions from Deforestation and Degradation. It’s a UN-approved model specially created to address climate change by saving forests. The ‘+’ represents all the other things we get from forests: biodiversity, livelihoods, wildlife habitat, and much more.

We know that climate change is going to have devastating consequences for the world, so preventing it is worth a lot. Because forests and their trees, roots, and soils store carbon dioxide (and lots of it), keeping them intact prevents carbon from being released into the atmosphere.

And since we can count how much carbon is in the trees we save, we can put a financial value on the standing forests through carbon credits. Once that happens, locals have an alternative to cutting them down, and the carbon stays in the ground.

That’s what Stand For Trees certificates represent. More on this below, but in a nutshell, buying one of our certificates means you are helping to create a real alternative to deforestation and to climate change.

That’s because someone has to set up a system to send the money to local communities – to patrol the forests, train locals in other activities, etc. That’s what our projects do, and that’s where your money goes.

Campaigns vs. REDD+

With Stand For Trees, you’re paying for performance – a successful outcome. Compare this to campaigns, which may or may not be successful. It’s like going into a store to buy a product that is proven and ready, versus funding a Kickstarter campaign. (Although of course, campaigns have their place, and can be very successful!)

We can say this because our projects use the Verified Carbon Standard (VCS) developed by Verra. It’s one of two leading standards and has extremely rigorous requirements: a neutral third party must first verify that the forests were under threat, and then regularly verify that the project has succeeded in stopping deforestation, before any carbon credits can be sold.

Each Stand For Trees certificate represents a fixed amount of carbon – in other words, carbon dioxide not released into the atmosphere as a direct result of the project’s activities. Each credit has a unique serial number and is registered on the world’s leading environmental registry provider, Markit, which is also used by governments and major businesses. When you make a purchase, the credit is retired permanently, meaning that nobody else can buy it: your contribution is yours and yours alone.

More than just carbon

Forests are incredible places because they store far more than just carbon. They host wildlife, support communities, and maintain ecosystems. And we have to make sure our projects are protecting all those things, too.

That’s why all Stand for Trees projects have also obtained Gold level Climate, Community, and Biodiversity (CCB) certification.

The CCB standard is also managed by Verra, and is only awarded to projects that can prove they are creating exceptional benefits for local communities, ecosystems, and wildlife. Not only that, it mandates clear alternative development plans that include creating jobs, supporting livelihoods, and improving or providing critical infrastructure and services like schools, health clinics, and water systems, among others. So, when you buy a Stand For Trees certificate, you are:

  • preventing a tonne of carbon dioxide from entering the earth’s atmosphere
  • helping forest communities around the world keep their forests standing
  • protecting endangered species and biodiversity
  • saving delicate ecosystems
  • protecting vital local ecosystem services, like rainfall generation, landslide prevention, and soil erosion control
  • creating sustainable livelihoods for local communities
  • improving local communities’ quality of life, and expanding local services

This means that local residents can pursue sustainable livelihoods that don’t rely on the destructive practice of clearing their greatest resource. What does that mean?

A few things. Communities get healthier and stronger. Vital habitats – many of them home to endangered species – are safeguarded. And fresh air and rainfall are generated for all living things on the planet.

We think that’s no small thing.